PANDEMIC ACCELERATES CHANGES IN BUSINESS FASHIONS

Jennifer Williams in FOX5 NY, July 24 2020

“Vincent Quan, a professor of fashion business management at the Fashion Institute of Technology, said that casual wear companies have struggled as well because they failed to diversify.

‘Levi Strauss announced their quarterly results and they were down 63% in sales, which is a tremendous figure,’ Quan said.

Quan stressed the importance of knowing what consumers want right now. Demand has increased for tops, polos, and dress shirts as those pieces of apparel are visible during conference calls.

The silver lining, though, is that the pandemic has also allowed for new opportunities in the fashion world.

‘Masks are definitely trending,’ Quan said. ‘Frankly speaking, it's a necessity.’”